"Fans of The Creation, Wimple Winch and Q65 will get a charge out of The Embrooks. This is some of the coolest mod-psych rock & roll I've heard from a new band in years. Recorded by Liam Watson at legendary Toe Rag studios, England's Embrooks deliver a hip shaking, mind melting slab of pure action!" - Merle Knurling

Recently described as "a 3-way incandescent bulb under a glass mosaic shade" and "the hottest UK trio since the closing of Middle Earth", The Embrooks have been colouring the airwaves with their blend of Mod, Psych and Freakbeat for some 6 years hence. With the invaluable assistance of Messrs Gibson, Ludwig and Marshall, these 3 paisley-d poofs are making a name for themselves as purveyors of the highest quality British music on the scene today.The Embrooks have a nice discography previous to this album: two LPs and a bunch of singles an EPs in labels such as Sympathy For The Record Industry, Voxx and Dyonisus). And now they are ripe as the best fruit for you!

Consisting of: Lois - their own Mrs. Moon, combining the innate skills of the Duracell Bunny with Quentin Crisp's wardrobe (all behind a lovely silver 7-piece kit); Dr. Al - the Guitar Hero personified, utilising skills honed at the Townshend School of Guitaring (not to mention the dexterity of Les Dawson, RIP); and Mole - Bassmeister, currently firm favourite for the Amos Breirley Ridiculous Sidies Award; short, flatulent, profane, nice shirts.

4 years after “Our New Day”, The Embrooks are ready to unleash their 3rd long-player, onto a world edgy with anticipation!! Utilising the dazzling expertise at the hands of Liam Watson, and the now world-famous Toe Rag Studio, this beast is gonna remove your wig and leave your ears simultaneously begging for mercy and gagging for more!

"Plain and simple, the Embrooks have it in spades! From Lois' tremendous snare fills and cymbal smashes to Al's short sharp lead shocks and Mole's harmonious double pumping bass this is THE real Freakbeat deal. Every lame 2nd class garage (read punk) act is gonna be claiming "freakbeat" as their "sound" this year so be warned! Start here and you won't be fooled by the pretenders!" - Colin Bryce, Mohair Sweets

"The Embrooks have a strong Rubble feel - thanks to Liam Watson the sound is pure '67! So authentic it could fool Phil Smee!! Sod the Hives & White Stripes - go for The Embrooks!"  - John 'Mojo' Mills